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Plain Language
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Make it easy to read
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Want your message to be accessible
to all audiences?
We work with leading plain
language communication experts.
With thoughtful text and graphics we can make you message accessible
to all audiences.
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What is Plain Language |
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Plain language (or Plain English)
is information written for your audience to understand the first
time they read or hear it. The primary goals of plain language
are to make it easy for the reader to find; understand; and use
information presented.
In recent years there have been a number
of mandates to require government
agencies to incorporate Plain
Language in their information
materials and websites.
It is believed that Plain Language not
only saves the reader time and confusion, but it also saves
industry
and government
considerable expense. The clarity of Plain Language not only
makes it easier for consumers, but it helps business to
avoid costs created
by confusion. Costs from phone support services, explanatory
correspondence, and litigation.
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